Card image cap

Investing might seem a bit daunting when you start planning your own investment strategies. But you can make it simpler with our investment strategies for beginners. 

Investing money without having an actual strategy is equivalent to a football team going for a game without a playbook. Although the players know what they have to do, having a plan helps improve the game. Similarly, an investment strategy helps improve your chances of winning. 

So, let's look at the best investment strategies for beginners.

Investment Strategies For Beginners - Table of Content

What is an Investment Strategy?

An investment strategy is a group of principles that help guide investment decisions. There are multiple investment plans that you can follow, which depend on your investment style, risk tolerance, access to capital, and long-term financial goals. Investment strategies are highly flexible. If you choose one that does not suit your schedule or risk tolerance, you can change it. But these changes come at a cost. Every time you buy or sell stocks, you can be taxable. You might also realize that.          

What are the Uses of Investment?

The act of investing is for the goal of generating income and increasing value over time. Investments refer to mechanisms used for generating future income. This can include purchasing stocks, bonds, and some real estate. Additionally, buying a property can be used to help produce goods considered investments.

In general, any action that offers the option of increasing future revenue is considered an investment. For example, when pursuing additional education, the goal is to improve skills and increase knowledge. This is also considered to be an investment.

As investment is associated with potential income, a certain level of risk is involved. Over time certain assets may even lose value, such as a company you invested in going bankrupt. When looking for investment strategies for beginners, remember to connect with professionals and experienced people. They will guide you to help increase wealth.

Top 6 Investment Strategies For Beginners

Here are the best investment strategies for beginners:

Investment Strategy #1. Value Investing

One of the most popular investment strategies for beginners, the value investing plan, was made famous by Warren Buffet. The idea behind this strategy is relatively simple, buy stocks that are cheaper than they should be based on their long-term potential. Finding these stocks can take a lot of research based on the underlying company's fundamentals. 

Who Can Use Value Investing?

The value investing strategy should be used by novices entering the world of investment as the stocks are cheaper to buy. 

Advantages and Disadvantages of Value Investing

The most significant advantage of using the value investing strategy is that the stocks are cheaper than they should be. So, new investors who have little money can invest without worrying. 

But, there are two significant disadvantages to using value investing: 

  • It requires a high level of research on the company fundamentals. 

  • You must invest for at least 5 years to see proper returns.

Considering that the stock market has only returned 8% in the last 100 years, and Warren Buffet's stock picks have significantly outperformed the market in terms of long-term investments, value investing is the best investment strategies for beginners.

[ Check out Top Secrets of Investing ]

Investment Strategy #2. Growth Investing

This type of investment strategies for beginners focuses more on capital appreciation. Growth investors must look for corporations that exhibit above-average growth through their revenues and profits, even if their share prices are high. What Warren Buffet did for value investing strategy, Peter Lynch did for growth investment. This riskier strategy involves investment in smaller corporations with higher growth potential, blue chips, and emerging markets. 

Who Should Use Growth Investing?

These types of investment strategies for beginners are perfect for investors who want to grow their income.

Pros and Cons of Growth Investing

  • The biggest advantage of using growth investing is to invest in corporations that have a higher growth potential. 

  • But, the biggest disadvantage is that the stocks are more expensive than those used in value investing.

Investment Strategy 3: Small-Cap Investing

Investment strategies for beginners that take on a little more risk in its portfolio. Just like the name suggests, small-cap investment involves purchasing the stock of smaller companies with smaller market capitalization (between $300 million to $2 billion). Small cap investments are appealing to investors due to their ability to remain unnoticed. Large-cap stocks have inflated prices as everyone pays attention to them, but small-cap stocks get less attention because: 

  • Investors do not like the risk involved.
  • Institutional investors have restrictions when it comes to small-cap investments.

Investment Strategy 4: Income Investing

One of the best investment strategies for beginners, income investing involves buying stocks that pay out returns on a steady schedule. Bonds are some of the best known ype of fixed income but, income investing also includes mutual funds, dividend paying stocks, real estate investment trusts (REITs), Exchange-traded funds, and many more.

Investment Strategy 5: Dollar-Cost Averaging

Dollar-cost averaging are investment strategies for beginners that involve adding money into the investments at multiple intervals. For example, let’s say you invest $500 once a month. So, every month the $500 works for you. You could also add $125 a week instead. So, by adding purchases regularly you start spreading your buying points. 

Investment Strategy 6: Buy the Stock and Hold

The classic buy-and-hold investment strategies for beginners has proven its worth over and over again. Using the strategy, you buy stocks and then hold them indefinitely. Typically, these types of investments are never sold, but now you can look to keep it for 3-5 years. 

The biggest advantage of the buy-and-hold strategy is that you focus more on the long-term and avoid active trading that could hurt your returns. Another aspect is that if you are committing to never sell, then you do not need to think about these stocks again. But there is a risk involved, as you have to endure market steep falls.

[ Related Blog: Top Options Trading Strategies ]

What Is the Best Investment Strategy?

The best investment strategy is one that help you reach your financial goal. For every investor, each strategy is different as each goal is different. For example, you might be looking for the quickest profits with the highest risks, but your friend may be looking for long-term investment. So, depending on the goal, investment strategies for beginners keeps changing.  

How to Set Up an Investment Strategy?

Once you have a strategy in mind, here are a few things you need to do before you make the first investment. 

  • Figure out how much money you need to start investing. This includes all upfront investments as well as how much you can keep investing moving forward. 
  • Decide the best way to invest. Are you planning to use traditional methods like a broker or financial advisor, or want a more stress-free approach? 
  • Check your investment options - Cash accounts can be withdrawn immediately but have bigger risks involved.  401K’s cannot be touched until you retire. Different IRAs have multiple levels of flexibility as well. 
  • Stay diversified as it reduces the risk in your entire portfolio. Spread investments over EFTs, stocks, mutual funds, bonds, and other assets. 

How Do Beginners Invest in Stocks?

Beginners looking to start investment can set up with stocks by depositing money into a low-fee or no-fee brokerage firm. These firms might change minimal fees when the investor trades deposits or withdraws funds. Additionally, to gain knowledge before starting with a firm, you can check the broker’s website to understand which types of assets, securities and strategies you are interested in.

[ Related Blog: Investment Tips For Beginners ]


The decision of choosing investment strategies for beginners is more important than the strategy itself. In fact, any of the strategies mentioned above will help you gain significant returns as long as you choose the best option and commit to it. This is because the sooner you start your investments, the better are the compounding effects. 

But, remember to focus not only on annual returns but also the schedule and risk tolerance that suits you. With your investment strategies in place and your goals set, you are on you way to a long investment future! 

About Author

author image


Founder & Managing Director of Investor Diary

I, Vishnu Deekonda, am dedicated to providing the proper financial education to every individual interested in becoming financially independent through intelligent investments.

I have trained people to build financial independence and observed people had got many myths about investing for beginners. I want to prove to such individuals that these myths are the bottlenecks to a successful trading portfolio. I wanted to share the knowledge I have gained through a decade of experience with the people willing to build a healthy stock return with less or no risk.

I am a course creator for InvestorDiary and am on a mission to provide every course one needs to master to build a healthy portfolio for stocks. I shall also be sharing courses on IPOs, mutual funds, stocks trading and other core areas of investing crisply and clearly.

Every course you buy from InvestorDiary will be worth every penny you have invested in buying one. I wanted every individual to learn by practicals, where I shall help every learner walk through the deep analysis of every concept you need to understand before you start trading.

Customer retention is vital, and we ensure to provide value to the customer through our courses. We believe that the proper knowledge shared with the users will be a successful marketing option; it brings the potential audience to learn more about trading. We feel privileged to make more content videos to help every user learn and earn more.


Leave a comment